Get to know Cute

Discover the Cute Effect - we're on a mission to help you look and feel your best!

The Kiss of Confidence

There's no better accessory than the glow of confidence all year round! We've designed products that nourish your beauty inside and out for the boss babes who are ready to show the world their own vision of beautiful.


Effortlessly fun products with serious results

They say you can't have it all, but with the Cute Effect, there are no compromises! We've done the hard work of designing top-notch goodies, all you have to do is enjoy them! Our nutrition range contains a wide selection of products filled with vitamins & minerals to keep your body in tip-top condition.

Whether you're dreaming of sun-kissed skin, a peachy booty, or silky soft hair, our beauty bits can help you meet your goals. Our products are made with high quality ingredients and our Beauty line is 100% vegan. We've got you covered Cutie!

"Feel good, look great in an instant"

Empowered women empower other women

Cuties, we see and hear you! Our products are expertly designed by a team of women for women because let's face it, only a woman knows what a woman truly needs.

Product added
Customers also bought
Booty Goals Mask
Regular price
£ 29.99
Sale price
£ 17.99
2 Pack Face Mask
Regular price
£ 15.00
Sale price
£ 7.99
{% for product in products %}
{{product.name}}
Regular price
{% if product.list_price %} {{ product.list_price | money | money_shopify }} {% else %} {{ product.price | money | money_shopify }} {% endif %}
Sale price
{{ product.price | money | money_shopify }}
{% endfor %}